Client news   |    January 24th, 2022

PREMIER DREAMS

In my seventeen years in senior roles in football, I have experienced football in four of the top five tiers in English football and in terms of the quality of the football and the excitement on offer week in week out the Premier League is undoubtedly the place to be.

There is nothing like playing in front of a full house every week, the media exposure of the clubs is worldwide, and the financial benefits are significant. More than that the quality of the football is top drawer. The stadia in our top league are some of the best and the most atmospheric anywhere in the world and Premier League revenues have underpinned the funding of them.


The EFL Championship is one of the most competitive second tier leagues in the world and I have been lucky to experience two promotions from that league into the top flight and the euphoria around winning promotion is brilliant. There is nothing like the Premier League though and the atmosphere at matches is electric week in week out and there are no easy matches. You cannot put a price on watching your team play against some of the best teams in the world and when they manage to beat the likes of Liverpool, Arsenal, Chelsea and Spurs on a fairly regular basis in front of sell-out crowds it doesn’t get any better than that in my view.

Some fans often say to me that they don’t miss Premier League football as it represents greed, extortionate wages, diving and play acting and they can’t relate to it. Maybe there are elements of that that resonate but very often the good things the Premier League offers can get overlooked.

There are a few statistics that rarely get as much coverage as player wages and these are a few to note: –

  • The Premier League makes a direct tax contribution of £3.6 billion including £1.4 billion from players.
  • The Premier League supports 94,000 jobs in the UK.
  • 15% of the Premier League’s central revenue supports clubs in the EFL, the National League, women’s football and grassroots football.
  • £1.8 billion has been invested in facilities through the Football Foundation since 2000.
  • 18,400 Primary Schools across England and Wales are engaged in the Premier League’s Primary Stars programme.
  • 500,000 young people attend Premier League funded community projects annually. 

The Premier League has been and continues to be a major success story and is the best and most watched league in the world. It is a league that attracts the best players and coaches. It is the place to be and I for one hope that I can watch the top teams home and away against my team once again in my lifetime.

With all due respect to those teams in League One the football is much more defensive by nature and many teams rely heavily on success from set pieces. Watching your team lose to established lower league clubs like Cheltenham Town, Crewe Alexandra, Shrewsbury Town, MK Dons, AFC Wimbledon and Fleetwood Town is not an easy watch but as fans we support our team through thick and thin. No club has a divine right to play at the highest level and they must earn that right through effective and well thought out planning, good management and sheer hard work.

Hopefully I will once again experience my team playing regularly at the top level and if I don’t then so be it, but it is the dream of success that sustains us as fans during the bad times and we live in hope that the good times are not that far away!

Composite: Getty/Shutterstock

Peter Varney - Chairman, Integral Sports Management.

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